Nov 26

Here’s A Marketing Strategy – Just Win!

sad mets bench

Tiffany asks…

It’s almost the end of November and the Mets offseason is two months old with two months to go. I thought this was going to be the offseason when the team would be able to add better players to the team. I’m so frustrated. What have we waited three years for?

Joe D. replies…

I feel your frustration. Our expectations were that this offseason was going to be the one that would allow Sandy to put the Mets back on the map, followed by the first of many winning seasons beginning in 2014. So far, it doesn’t feel that way. I believe we all expected to see a greater sense of urgency in attacking this offseason and addressing the team’s needs.

According to most reports, Sandy has about $23 million left to spend in his budget after signing free-agent Chris Young to a one-year deal. But there’s still a lot of work to be done and I’m not sure that we have enough resources to fix it all in one offseason.

Sandy needs to get past his sticker shock and realize that the most talented players are going to be costly in any free agent market. I wish he had held off on Young until he addressed the cleanup hitter need first. That should have been the top priority.

Before this Hot Stove season heated up, Sandy answered “absolutely” when asked if he was finally going to upgrade his underwhelming lineup for 2014 and give the fans a team to be proud of.

“I gotta watch those games, too, you know,” he quipped with a laugh.

Last night, the Mets had a conference call which I unfortunately missed, but I was covered by our “infamous” Ed Marcus.

Newly hired Chief Revenue Officer Lou DePaoli, discussed his plans for marketing the Mets. He said there are currently 5 million Met fans in our area and described some cool new strategies to get those fans watching, listening, and going to the ballpark again.

But I think the best way to boost fan interest and energize an apathetic fan base lies more in Sandy Alderson’s hands.

Sandy needs to get this team winning again. Winning is historically the best marketing strategy – with a proven 100% success rate in Flushing.

Sandy needs to construct a winner and if he builds it they will come. All five million of us.

Nov 19

Mets Extend Courtesy Meeting To Agent Jay Z

The New York Mets are no different than other teams in the market in that they are used by agents to drum up interest, or create such an illusion for their clients.

JAY Z: Guess who came for dinner?

JAY Z: Guess who came for dinner?

That was the case Monday night when Jeff Wilpon and Sandy Alderson met with new agent Jay Z to discuss Yankees second baseman Robinson Cano.

The Mets have no interest in Cano, especially at $300 million, but it did them no harm in meeting with the entertainer/agent/mogul. In fact, it might do them some good.

Of course the Mets knew what the perception would be, but are also smart enough to know the Yankees wouldn’t take them seriously as a contender in the sweepstakes for Cano. That news of the dinner was leaked so quickly, presumably by the Jay Z camp, indicates this was a stunt. The Mets never leak such news.

The Mets extended Jay Z a courtesy with the dinner meeting – which came at his request – and it might come back to benefit them one day if he represents a player they might be interested in.

Who knows? A courtesy now might net them a courtesy later. If nothing else, it could get them a break on Nets tickets, or maybe in a plan for Beyonce to perform at Citi Field. They could put the stage on the spot normally reserved for second base.

As for Cano, the Yankees aren’t biting at $300 million, and nobody else seems to be, either. This thing with Cano will drag on for a while.



Sep 14

Murphy Is The One You Keep, Not Trade

daniel murphy scores

Terry Collins praised second baseman Daniel Murphy for staying in the lineup down the stretch while battling nagging issues, according to ESPN. Last night’s win over the Marlins was Murphy’s 145th game of the season, and he could play in 161 of the team’s 162 games this year.

“Make no mistake, Dan’s beat up,” Collins said. “He plays so hard, he’s always beat up. He slides hard, he dives for balls. That takes its toll on the season. He comes to the ballpark, he wants in the lineup. He never asks for a day off. That sends a huge message to all those young players. He’s been our man of steel for sure.”

Collins also called Murphy the “backbone of the team” ever since David Wright has been on the disabled list. Murphy is hitting .313 in his last 28 games entering Friday’s contest, and is batting .281 with 10 homers and a career-best 68 RBIs on the season. He also has a career-high 18 stolen bases.

daniel murphy

“He’s the one guy that teams know is a professional hitter,” said Collins. “To everybody in every club he’s the dangerous guy in our lineup. And we needed that. We need to be able to lean on that type of guy.”

Murphy was eligible for salary arbitration for the first time last winter. He requested $3.4 million and was offered $2.55 million by the Mets. They settled on $2.925 for the 2013 season. He now enters his second round of arbitration with a good chance to earn $4 million.

Last month, MetsBlog reported that Murphy may not be worth his price tag:

Murphy is eligible for arbitration each of the next two seasons, and I expect he’ll earn around $4 million in 2014. It’s plausible to think Alderson views Murphy as not worth his price tag, at that point.

Over his five year career, the 28-year-old has batted .289/.332/.441 and has averaged 39 doubles, ten home runs, 73 runs and 69 RBIs per season, putting him in the top ten of second basemen during that span with a 107 OPS+.

I strongly disagree with MetsBlog and view Murphy as one of the most valued players on the Mets and by that I mean the relationship between his performance and what he gets paid. Even at $4 million he gives the Mets more than double that in value.

His value for this season is over $11 million dollars based on his 2.5 fWAR which is second only to David Wright. When you consider that he’s playing at a somewhat premium position, the value is even more as compared to a corner outfielder or first baseman.

Collins is right when he says that Murphy is the only legitimate professional hitter in his lineup right now. Can you imagine this lineup without him?

As far as I’m concerned, Wright and Murphy are the players that Sandy Alderson needs to build around this offseason. Everyone else in that lineup is just a mystery at this point and not a given.

Mets Country

Sep 13

Sandy Still Wary Of Big Contracts, But May Add A Big-Ticket Player This Offseason

sandy alderson

Jon Heyman of CBS Sports writes that soon to be free agent outfielder Shin-Soo Choo, currently with the Cincinnati Reds, “fits the bill” for what the Mets need this winter.

Heyman spoke with Sandy Alderson who revealed some of the things he’s considering as the Mets conclude their third losing season under his watch.

“There’s no question long-term contracts carry risk, and right about the time you’re clearing payroll you can wind up right back where you started if it doesn’t work out. On the other hand, you have some times where you have to roll the dice. I certainly haven’t ruled out a big-ticket item.”

Alderson has already made it well known that adding a veteran starting pitcher was already part of his plan this offseason even before Matt Harvey got hurt, but now it may end up being a top of the rotation starter if Harvey were to have surgery and miss the 2014 season – the season he said would be the year the franchise would begin a run of sustainable championship caliber baseball.

Heyman sounds skeptical about Alderson pursuing a big-ticket item and cited several instances when Alderson chided other teams for handing out large contracts both while general manager of the Mets and also when he was a top executive with Major League Baseball a decade ago.

Based on the needs of the Mets and the strengths of the player, Heyman concludes that Choo looks like the biggest potential target for the Mets this winter. He cites that he’s an excellent corner outfielder with a big on-base percentage, making him a perfect fit.

He says that Mets people have discussed him internally at length and predicts Choo will be the biggest player on the Mets’ radar.

Sep 10

Mets’ Matt Harvey Wants To Avoid Surgery

Matt Harvey, the New York Mets’ best story of the season before an elbow injury sidelined him until, well, who really knows when?

Not Harvey, anyway. Harvey, speaking at an appearance at a Manhattan firehouse this afternoon along with David Wright, Zack Wheeler and CEO Jeff Wilpon, is insistent of eschewing surgery.

HARVEY: Doesn't want surgery.

HARVEY: Doesn’t want surgery.

“Everything feels fine. My arm feels great,’’ Harvey said. “I’m still very optimistic about everything. But I’m not a doctor, so we’ll see what happens.’’

Harvey is scheduled for a second opinion with Dr. James Andrews next week. Harvey said his arm feels “great,’’ but then again, he hasn’t pitched since Aug. 24 against Detroit, so it should feel good.

However, that time off hasn’t healed a partially torn ulnar collateral ligament in his elbow. Harvey is hoping the tear will heal itself with rest, but there exists the risk of him going into next season and tearing it worse and possibly missing all of 2015.

As it is, if Harvey opts for surgery, there is a chance he could pitch at the end of next season.

“If we do go the surgery route, having it sooner so maybe I can get back in September next year if that’s an 11-month process, that’s a possibility,’’ Harvey said. “But, like I said, we haven’t gotten that far. I’m not an M.D., so I don’t really know those answers.’’

Andrews should be able to provide those answers next week. In the interim, Harvey said he’ll talk with as many people as he can, but ultimately the decision is his.

There are no guarantees with or without surgery, but the odds might be in his favor if he takes the knife.

General manager Sandy Alderson has long projected 2014 as the year the Mets could reach competitive status because the contract of Johan Santana will be off the books and the team should have the latitude to spend this winter.

Alderson said the plan, as it should be, is to plan for 2014 without Harvey, and that includes shopping for a veteran free agent in the off-season.

The Mets might consider the Yankees’ Phil Hughes, whose style might be better acclimated to the larger Citi Field than bandbox Yankee Stadium.

Hughes, battered this season, has been demoted to the bullpen.

However, he’s healthy, and at 28, is young enough to turn it around, and the Mets could provide that opportunity.

Your comments are greatly appreciated and I will attempt to respond. Follow me on Twitter @jdelcos